MG Live 2022
Elpromotions worked with MG Motor UK to support the annual MG Live 2022 event at Silverstone Circuit in June 2022.
We provided a Team Leader and three wonderful event staff to collect customer data on iPads and hand out free MG branded merchandise. All Elpromotions event staff were fully briefed on MG cars showcased at the event. This year MG showcased their most popular MG ZS EV electric car that was a big hit amongst the visitors.
MG Live is brought to us by MG Car Club, at the home of British motorsport, Silverstone. The exciting 2-day event is the largest MG event in the world and this year celebrated its 60 years of the MGB and 40 years of post-Abingdon MGs.
The MG Car Club welcomed MG Motor UK, supporting the event with displays of the latest MG models, including the latest electric cars wearing the octagon badge.
As well as the celebrations, we saw a packed schedule of race action, all weekend. There was also the return of the MG Car Club Autotest as members competed for the coveted California Cup, alongside live music, trade show, lifestyle marquee, Autojumble and entertainment arena featuring interviews and cars from across the MG community.