HORIZN is a smart travel brand from Berlin who opened a pop-up store in Soho, London in September 2018. Elpromotions Promotional Agency in London was briefed to provide cool, hip and ‘on-brand’ male promotional model from August to September 2018.
Elpromotions promo staff was required to create a buzz around the brand by cycling around in a designated areas in Central London during the 6-weeks of the pop up store.
Elpromotions London promo model picked up suitcases and delivered to Horizn Studios pop-up space in Soho, London. The main task of the model was to cycle around in busy areas to increase brand awareness.